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Importance of Strategic Management in an organization

Updated on: 11th Aug 2025

3 mins read

Strategic Planning in Everyday Life

Throughout our lives, either our parents or we ourselves have invested a significant amount of time in planning. Whether it was the decision for choosing a stream for higher studies, changing the college, city or job, there has been planning and the thought process as to what impact the decision will have on the future and present.

Some may defy the whole idea of planning and go with their instinct. But, clearly, that has a high degree of risk involved.

What is Strategic Management?

Planning a strategy involves an assessment of resources and the risk. To manage both of these, a strategy is made and plans are made to deal with the risks, optimum utilisation of resources while striving to achieve a goal.

Why Companies Need Strategizing

Strategizing is really necessary for the companies as there is a huge investment made and all of that cannot be left on instinct. There has to be proper planning done so that the profits can be maximized and spent money can be recovered.

Also Read: How To Boost Engagement And Productivity With Goal Setting?

Preparing for Opportunities and Risks

It includes making a disaster management plan for the company and bracing it for the upcoming opportunities, trends and risks. For triumphant working within the organisation, and get returns of the spent money, it becomes quintessential to do strategic management.

Analyzing, Executing, and Examining

The company can analyse, execute and examine the administration in a way that it increases the chances of winning or reaching the main goal.

Role of Strategic Management in Achieving Goals

The role of strategic management and the term “Strategic Management” play a major role in the achievement of company goals unanimously.

Strategic management makes sure that the company goals are set, major issues are outlined, resources and time are utilised in the best manner possible, functions are executed well, the internal environment is alright to achieve the objective, results and impact are thought upon, and the organisation is well prepared to deal with external changes.

Strategic Planning from Basic to Top-Level

Companies are increasingly realising that strategic planning is one of the most basic aspects which is responsible for helping with the sudden alarming situations whether they are internal or external. Now, strategic management has started from the basic to the top level. Why will it not be?

It is the essence of a better and wholesome administration plan. For MNCs, with complex organisational structure and extreme divisions, strategizing is done at every tier so as to ensure that there are no loopholes in the strategic planning done.

Benefits of Strategic Management

Besides speeding the decision-making process, tracking opportunities, directing work, cutting the costs, motivating employees, being prepared for pitfalls, converting alarming situations into opportunities, predicting the market trends and working on the overall performance.

Moreover, Strategic management drives the company smoothly towards accomplishing the underlying goal of the organisation.

Focusing on Internal and External Factors

All of this is done by taking care of the internal environment, encouraging the employees to give their best and helping them in overcoming the challenges which accomplishing the personal and organisational goals.

Incorporating a structured change management process during strategic planning can further enhance adaptability and ensure smooth transitions during organizational changes.

Turning Adversities into Opportunities

In short, it is made sure that the external factors are taken care of, the adverse situations are identified and the same are tackled and managed so well that they turn into opportunities.

Tarulika Jain

Sr. Content Writer

Hi.. I am Tarulika Jain. I work as a content writer in HROne. I am an Electrical Engineer by degree, and a pragmatic writer by profession. I bring you insights about Human Resource Management and how digitalisation can make your workplaces happier. When I’m not writing, researching and reading, I walk around the woods, sip my coffee and listen to Indie Music.

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